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Retailers start to utilise the benefit of e-commerce sites Retailers start to utilise the benefit of e-commerce sites

Peacocks look to have beaten Primark to the punch online.

The budget fashion retailer launched its new website with a host of new features, which it hopes will see it gain ground on market leader Primark, which is yet to launch a transactional site.

The new online store includes extended product ranges, and also features high resolution images and zoom functions.

One of the new features includes the ‘build-the-look’ application where consumers can play around with different looks, mixing and matching different combinations of products together.

More and more retailers are starting to capitalize on the benefits of having an online presence which is also a portal for customers to shop.

Internet World

Next week marks the beginning of Internet World, Europe’s longest running, and biggest annual event for digital marketing and online business.

From Tuesday 27th – Thursday 29th all those with an interest in digital, online and e-commerce will have an opportunity to talk and learn from the industry experts.

Visit OTOinsights

We will be exhibiting at Internet World, so why not visit us on Stand: E4070.

During the show we will be:

  • Demonstrating our Neuromarketing know-how and technology (Quantemo)
  • Ask the Expert – Our researchers will be on hand offering mini-expert reviews about your website, mobile app or widget
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